Victoria's Secret Is "Rethinking" Its Annual Fashion Show; Network TV Not the "Right Fit"

May 13, 2019


Chances are high that the next Victoria's Secret annual fashion show won't happen--or, at the very least,  if it does happen, it won't be broadcast on ABC or CBS like it has been for the past 20 years. According to CNBC, L Brands CEO Les Wexner sent a company-wide memo in which he said he feels that network TV is no longer the "right fit" for the event. Furthermore, he added that the company has "decided to re-think the traditional Victoria’s Secret Fashion Show" and has plans to replace it with a "new kind of event." Viewership for the annual December fashion show has been steadily dropping over the years, with 2018's telecast having the lowest ratings yet.